Insights

To Increase the agency’s bottom line, the answer isn’t running faster, working longer and saying ‘yes’ to everything.

Do you start each day with more on your to-do list, more unanswered emails and feeling more puzzled how you will

Six months ago an agency told me about a new client they were now working with and how they’d won it.

My eye was drawn to the posters for the new “Equalizer 2” film starring Denzel Washington with the sub-headline “There will

I interviewed Nikki Gattenby, MD of the agency Propellernet. Her book SUPERENGAGED is now out, launched October 2018. Read my exclusive interview

When agencies I’m working with want to improve their new business success I ask them to analyse their historic pitch conversion