When clients move the goalposts, again!
What is needed? A simple response to the client highlighting the change and what the implications are, may be sufficient for
Read moreHow much are People Pleasers costing your agency?
What’s a People Pleaser I hear you ask? It’s a person who feels a strong urge to please others, even at
Read moreAre you an optimist or a pessimist when clients change their job?
When clients change jobs this can be a challenging time for agencies. The pessimist thinks “we may lose this client” and
Read moreWhy is saying ‘no’ so hard?
If a client is trying to drive our price down do you have price integrity and hold your price, do you
Read moreHow can this happen to an agency? The unintended consequences for agencies of major clients.
I was saddened to see an agency I worked with many years ago has gone into administration. Around 60 people were
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