Insights

Never pitch to strangers

I wrote this article about 3 years ago and given recent conversations with my agency clients I thought I’d re-post with

It’s getting harder than ever to grow a profitable and successful agency. What worked in the past probably won’t be enough

The future is looking even less predictable for clients and therefore their agencies. We’re in a recession – and that’s not

Is there a perfect storm on the horizon for agencies? Inflation is now predicted to reach 13% and “a long recession”

Jane phoned me in a panic. Her agency had been asked to re-pitch for her client’s business. She sounded worried. She