Why is saying ‘no’ so hard?
If a client is trying to drive our price down do you have price integrity and hold your price, do you
Read moreHow can this happen to an agency? The unintended consequences for agencies of major clients.
I was saddened to see an agency I worked with many years ago has gone into administration. Around 60 people were
Read moreHow will you be better in 2024?
12 months ago, I wrote this article “How will you be better in 2023”. I had great feedback at the time
Read moreWhy do agencies need to be trusted advisers to their clients?
The trap for many agency folk is they run faster, work harder, work longer and then achieve significantly less. This is
Read moreWill your client’s CFO say ‘yes’ to your proposal?
When we present to clients there’s often one person not in the room who we can easily forget to think about
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