“Marketing budgets continue to contract”.
According to the latest IPA Bellwether Report“Marketing budgets continue to contract”. UK companies registered another drastic reduction in marketing budgetsRead more
On the back-foot with client contracts?
If the contract seems particularly onerous you should get your legal adviser to provide their opinion. Money spent now on legalRead more
What shape will your agency be in?
“This recession looks F-shaped to me. A big brutal fu***r that will run deep into the markets we all operate inRead more
The worst time to drop your price to clients
Now is the worst possible time to give away agency margin. Negotiating with clients during the current crisis is more challengingRead more
Three lessons from running virtual bite size training sessions
Remote Online Training for Agencies. All online workshops are tailored to suit your requirements & challenges.Read more